Representation in China is not just about visibility. It is about presence, positioning, and performance.

May 28, 2026

Representation in China is not just about visibility. It is about presence, positioning, and performance.
Over the past weeks, A-Plus Hospitality Consulting Agency has been actively representing Noku Maldives, Vignette Collection, an IHG Hotel across key markets in China through a combination of roadshows, sales calls, trade engagement, and digital conversion initiatives.
At the Beijing Ontour Roadshow in Chengdu, followed by partner meetings in Shenzhen, we engaged with over 100 travel trade partners, presenting Noku Maldives’ upgraded facilities, latest offers, and refreshed market positioning. These activities were designed to strengthen awareness, expand exposure, and support low-season business generation.
In Chongqing, we extended this momentum into the digital space through a TikTok live-streaming sales campaign, delivering more than 50,000 views and generating approximately USD 30,000 in confirmed bookings within one hour. In Shanghai, we also conducted targeted B2B sales calls with key trade partners to reinforce relationships and align on future collaboration strategies.
This is the value of effective representation.
At A-Plus Hospitality Consulting Agency,, we support hotels, resorts, DMCs, and destinations with a hands-on approach to the China market, combining: trade connectivity, local market understanding, on-the-ground execution, strategic brand positioning, and commercial follow-through.
Our role goes far beyond market introduction. We act as an extension of our partners’ commercial presence, helping them build credibility, develop distribution, activate demand, and convert opportunity into measurable business.
For hospitality brands looking to grow their footprint in the China market, we would be pleased to connect and discuss how A-Plus Hospitality Consulting Agency can support your expansion.